Vol. 17 No. 4 (2024): October-December

Articles

• The Impact of FinTech on Environmental Degradation: An Empirical Evidence from APEC Economies

  Neha Akbar, Muhammad Hafeez, Abdul Ghafoor , Mubashra saman

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• Social Media Marketing Activities and Customer Citizenship Behaviors: A Moderated Mediation Model of Brand Credibility and Customer Well-Being

  Anum Saeed, Madiha Hashmi, Sadia Kanwal, Aqsa Riaz